Archive for the ‘press’ Category

swrve shorts in Outside Magazine’s Buyer’s Guide!!


can you read it? it says “Of course the company behind some of the best cycling pants we’ve tested would make perfect shorts”

we’re beginning to think Outside Magazine has a crush on us. we don’t mind! we reciprocate the feeling.

“perfect short”, oh Outside Magazine, we do! we do!

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Bikerumor visited swrve

over the summer we had a visit + e-mail interview with Bikerumor.

read about it here!

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swrve trousers in Bicycling mag

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press on our button up shirt jacket

Bike Rumor

LOSANGELIST

Pedal Consumption

Randal Putnam loves to pedal

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swrve jeans reviwed in the NY Times

NY Times reviews swrve jeans

the NY Times online has just published a review of various work-friendly cycling pants, including our jeans. we expect this piece to run in the print edition on Thursday November 19, 2009 in the Style section. Mr. Tain of Los Angeles tested out the selections and his comments on our jeans are below.

SWRVE MEN’S Indigo JEANS $100, swrvestore.com Mr. Tain said the Swrve jeans were “simple” and the fit loose enough that he did not notice wearing them, “which was a good thing.” The pants had a low waist in front, to protect the rider’s gut from his belt buckle, and a higher waist in back, to protect his dignity. The jeans had a reflective strip on the inside right leg. Mr. Tain said that they were appropriate for him at work and that the fabric was light enough to wear on most warm days in Los Angeles.

find original post here: http://www.nytimes.com/slideshow/2009/11/16/fashion/20091117-physical-slideshow_3.html

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