News: swrve

How to Care for swrve Apparel

By Todd Munson

How to Care for swrve Apparel

Every garment we make is built to last a long time and with proper care, your swrve gear can stay looking new and last even longer. 

Here are some easy-to-follow guidelines for extending the life of your swrve pieces. 

Washing and drying: Read more >>


Our Favorite Local Los Angeles Hikes and Rides

By Josh Caffrey

Our Favorite Local Los Angeles Hikes and Rides

Remember those 'choose your own adventure' books?

That's what life in Los Angeles is like when it comes to outdoor activities. The possibilities are virtually endless and with nearly 300 sunny days a year, there's ample opportunity to get out and explore.

What follows is a list of some of our collective...

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Seth Gottesdiener and The Great American Bike Ride

By Todd Munson

Seth Gottesdiener and The Great American Bike Ride


Some quarantine projects are more ambitious than others. 

Case in point, Seth Gottesdiener decided to ride his bike from Los Angeles to Washington D.C. and ask the same 10 questions to folks he interviewed along the way. 

His project is called The Great American...

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Electric Bikes Have the Power to Change the World

By Josh Caffrey

Electric Bikes Have the Power to Change the World
A member of the swrve team recently picked up an electric cargo bike and is now convinced that e-bikes are the future.

The first destination I wanted to ride to when I finished building up our new Rad Power RadWagon 4 electric cargo bike was a decade back in time. 

The RadWagon 4 from Rad Power Bikes

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We’re growing! (A lot of veggies.)

By Todd Munson

We’re growing! (A lot of veggies.)

Things are in full bloom with the swrve team.

Gardening has become a hobby that we all really dig 😜 and with the official arrival of summer, there is still plenty of time for you to get in on the fun and satisfaction of growing your own food. 

As...

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swrve: Matt’s Annual Spring Classics Preview

By Todd Munson

swrve: Matt’s Annual Spring Classics Preview
Spring Classics season is Matt's favorite part of the pro racing calendar so he put together a preview of the first half of the classics calendar and a breakdown of riders to watch.

As of now, professional cycling’s Spring Classics season is scheduled to shift into the big ring with this Saturday’s Strade Bianche in Italy. However, the entire slate as we know it could change in an instant depending on...

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The Process: Made-in-USA swrve Jeans

By Muriel Bartol

The Process: Made-in-USA swrve Jeans
A behind-the-scenes look at all the steps that are part of bringing a run of made-in-USA swrve jeans to market.

There's a first time for everything and for us that means we finally remembered to have "the good camera" at the ready to document the step-by-step process of creating our latest run of made-in-USA jeans. Enjoy. 


Design

While the fits and features of our jeans are very dialed in...

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Grinduro! 2019 Report

By Todd Munson

Grinduro! 2019 Report


When a top 10 Paris-Roubaix finisher checks on your well being, that's probably a good sign you may have bitten off a little more than you can chew. 

To properly set the scene, do you remember in the original Rocky how there was a neighborhood Doo-wop group...

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